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Faculty

Sales & Services

  • Prof. A. Parasuraman

    Pro-Chancellor, Vijaybhoomi University

    Prof. A. Parasuraman (“Parsu”) is Emeritus Professor and the James W. McLamore Chair in Marketing at the University of Miami. He is considered one of the most influential figures in the field of services marketing and service quality, and is widely known for his work on SERVQUAL, E-SERVQUAL, and the Technology Readiness Index (TRI). He is currently the Pro-Chancellor (Academics) at Vijaybhoomi University and Mentor, AIM Parasuraman Center for Service Excellence at JAGSoM

  • Prof. Raghavan Srinivasan (Rags)

    Professor – Marketing at JAGSoM

    Prof. Raghavan Srinivasan, an alumnus IIMA, is a professional with over 40 years of experience. He has held many leadership positions at various companies including Kantar TNS. He has held the positions of CEO and Chairman at Kantar TNS. He is also an Independent Consultant with Consumer Centricity Catalyst.

  • Prof. S. K. Bal Palekar

    Professor – Marketing at JAGSoM

    The pioneer of the direct selling model of Eureka Forbes, Prof. S K Bal Palekar is a Professor in Marketing. Prior to his current position at JAGSoM, he was a Professor at SPJIMR, Mumbai. He also has 34 years of corporate work experience in MNCs as well as Indian companies in consumer/industrial verticals. He pioneered the direct selling model of Eureka Forbes.

  • Prof. Kalyan Sankar Sengupta

    Professor – Analytics at JAGSoM

    Prof. Kalyan Sankar Sengupta is an accomplished management teacher, researcher, and consultant. He has been teaching management science for more than 30 years and was affiliated with reputed organizations like IISWBM – Calcutta, IMT Ghaziabad, to name a few. Prior to joining JAGSoM, he was a Professor at IMT Ghaziabad. His area of expertise is analytics.

  • Prof. Anand Narasimha

    Professor- Marketing at JAGSoM

    A corporate turned academician with over 30 years of leadership experience spanning Brand Marketing, Advertising, Consulting and Academics. He is an Alumnus of IIM Calcutta and BITS Pilani. He has successfully navigated leading Global and Indian brands, winning 2 Cannes and 3 EFFIE awards. In 2005, he was rated among the Top 50 Brand Marketing Professionals in the APAC region.

  • Prof. Rajesh Kumar

    Associate Professor – Marketing at JAGSoM

    Prof Rajesh Kumar has spent 18 years in the B2B service industry and has headed marketing for an engineering design and IT services company. His expertise lies in overlap of technology and marketing, and he has offered courses in these areas at IMT Ghaziabad and JAGSoM. He is an alumnus of BIT Sindri and IMT Ghaziabad.

  • Dr. M. Sivagnanasundaram

    Associate Professor and Chair Marketing Area at JAGSoM

    Dr. Siva teaches Marketing Analytics, Marketing Research courses at JAGSoM. His research interests are Choice modelling, User generated content, and cause related marketing

  • Prof. Rakesh Mediratta

    Dean and Professor- Marketing Area at JAGSoM

    Prof. Rakesh Mediratta has worked as a senior business development professional for three decades before joining academia. He is a BITS Pilani graduate and was the Vice President-Retail at Vodafone. He is a subject matter expert in Sales and Distribution, Services Marketing, and Strategic Marketing. Prior to joining JAGSoM, Prof. Mediratta has worked as an Associate Professor at IMT Ghaziabad.